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How did the RightNow Campaign begin?








In 1998 the founder and Director of the RightNow Campaign, Brian Mosley found himself flying home after spending four weeks in Tanzania filming a documentary about a missionary team investing their lives for the sake of the Gospel.  After returning from that trip, Brian contacted 40 mission agencies and ministries looking for a job where he could commit his video and film skills for something significant.  He returned to college eager to hear from these mission agencies.

That fall semester something amazing happened.  Brian found that his two roommates were being heavily recruited by several big accounting firms.  These two smart, passionate guys were invited to golf outings, dinners, bowling nights and other events as a way to persuade them to choose a specific company to pursue their accounting careers.

Meanwhile, Brian received 39 packets in the mail all with this same message: “Dear friend, thank you for your interest in our organization.  Please read through the brochures, fill out the questionairres and then maybe we can talk.”  Only one organization bothered to make personal contact with Brian.

Experiencing these two worlds first-hand, Brian realized that there was something missing.  If others in his generation were also passionate about using their skills to change the world, they would run into the same hurdles and obstacles the Brian was facing.  The accounting firms pursuing this generation and building relationships with them.  The mission organizations were relying on printed brochures and generic questionnaires.

Through these experiences and frustrations in 1998, Brian founded the RightNow Campaign in 2000 to help his generation of 20 and 30-somethings connect to opportunities to serve God.  The core of RightNow would be personal follow-up. 

Since 2000 The RightNow team has followed up with tens of thousands of people from Passion Conferences, The Traveling Team, church referrals, visitors to the RightNow.org website and our own RightNow Conferences.

As we look to the future, our mandate is to help people trade in the pursuit of the American Dream for a world that desperately needs Christ.

Therefore, we would like to use the growing influence of RightNow to help redefine an opportunity for local churches to strategically become “trader makers”.  The greatest opportunity for millions of business people, teachers, workers, students, and even stay-at-home moms lies just beyond the walls of our churches. Beyond those walls is a world that desperately needs Christ. The majority of an un-believing world will never enter our houses of worship.
 
With that thought in mind, we believe that the RightNow Campaign can help sound the trumpet and redefine this opportunity for millions of church members to become traders. Everyday, Christians show up at work, at the office, in classrooms, at Board meetings, at PTA meetings, at government jobs, etc.  Everyday Christians come into contact with people who are hurting, confused, caught up in consumerism, dealing with faltering marriages, challenged with a rebellious son or daughter, or searching for real meaning to their lives.
 
In the past, the RightNow Campaign activated traders to serve around the world.  We will still do that. But our call to serve Christ will no longer be limited to geography. We have coached thousands of people who have an interest in going overseas on a mission trip. We’ve discovered that many of them are missing opportunities to become traders right where they live and work.



 








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